The automotive industry is loaded with stories of people with humble beginnings that slowly climbed the ranks, and eventually changed the landscape of the business forever. The mustang has had an interesting history and thanks to donald farr, this is its textbook. Apr 12, 2019 according to donald farrs excellent book mustang50 years there was a collective effort known as the fairlane committee consisting of hal sperlich, frank zimmerman, walter murphy, sid olson, robert eggert, chase morsey, jacque passino, and john bowers. Both the front and rear headrests have that same iacocca horse logo, where the mustang looks like its actually escaping the emblem itself.
Auto industry legend lee iacocca created the ford mustang and the minivan, but was. An autobiography that sold two million copies, unheard of then for a work of nonfiction. These are the top 10 legendary cars lee iacocca created. Lee iacocca, visionary automaker who led both ford and chrysler. It only has up until the 2005 release, but gives a great history on lee iacocca developing the original mustang and all the iterations from there on. Shelby mustang fifty years by colin comer, lee iaccoca.
Jul 03, 2019 lee iacocca biography, net worth, wife, age, quotes. Ford division general manager lee iacocca credited the mustangs simultaneous appearance on the covers of time and newsweek in april 1964 with selling an extra 100,000 mustangs. Fifty years of the shelby gt350 to be celebrated at the 2015. Success has many fathers but failure is an orphan, or so the saying goes. Rare photos, along with many reproducitons of period marketing materials, and thorough but easily read discussions of the mustang s evolution come together to create a truly comprehensive resource, belonging. He was father of the mustang, midwife to the minivan and rescuer of chrysler corp. Enjoyed reading the book as its very frank and to the point and theres not a dull page. Jay lenos garage 50 years of mustang with lee iacocca. He was president and ceo of chrysler from 1978 and chairman from 1979. I have a book called, 50 years of mustang, hard bound copy. It was published by motorbooks and has a total of 240 pages in the book. Within two years ford had sold one million mustangs with no signs of slowing down.
Designed from the getgo to emphasize both affordability and performance, the mustang soared in popularity and came to exemplify the baby boomers love of life in the fast lane. Donald farr expresses how excited he is for mustangs 50th anniversary in this months hoof beats. Lido anthony lee iacocca born october 15, 1924 is an american businessman most commonly known for his revival of the chrysler corporation in the 1980s, 1 serving as president and ceo from 1978 and additionally as chairman from 1979, until his retirement at the end of 1992. With the 2015 ford mustang launching this fall, consumer reports looks back at a halfcentury of testing the iconic muscle car at our test track. Apr 19, 2007 as the straighttalking ceo who rose to fame heading ford and saved chrysler from bankruptcy in the 1980s, lee iacocca became a corporate icon the best pitchman any car company ever had. The book details lee iacoccas stints at ford and chrysler. He was a literary sensation as well, with the 1984 iacocca. The digital series web exclusive 50 years of mustang with lee iacocca on. Fords lee iacocca, who revealed the experiment with graphitereinforced plastic.
Shelby americana this book, by donald farr of mustang monthly magazine, features almost everything mustang. Lee iacocca shows off the mustang 1 concept and the very first prepreproduction model. Here we are at the cusp of 2014, a year that promises to rank among the most exciting in the. What his last spectacular book shelby cobra 50 years was to the texans snakes his new shelby mustang fifty years is to shelbys mustangs. Sep 05, 2014 with the 2015 ford mustang launching this fall, consumer reports looks back at a halfcentury of testing the iconic muscle car at our test track. Mustang iacocca silver 45th anniversary edition interior the interior featured unique black leather seats, with a distinctive diamond and vstyle stitch pattern. Lee iacocca biography, net worth, wife, age, quotes. Donald farr expresses how excited he is for mustang s 50th anniversary in this months hoof beats. Once the name was selected, the horse logo in the mustang grille took on many forms, including what resembled a knight on a chessboard. Jay leno and lee iacocca reflect on 50 years of ford mustang. Lido anthony lee iacocca was an american automobile executive best known for the development of ford mustang and pinto cars, while at the ford motor. Jay lenos garage 50 years of mustang with lee iacocca tv episode on imdb. In 1964 lee iacocca, general manager of ford motor company and often credited as the father of the ford mustang, decided the mustang needed a performance image.
Father of the mustang, midwife to the minivan, rescuer of chrysler corp. Kohk october 15, 1924 july 2, 2019 was an american automobile executive best known for the development of ford mustang and pinto cars, while at the ford motor company in the 1960s, and for reviving the chrysler corporation as its ceo during the 1980s. In the early 1960s, lee iacoccathen director of the ford division at ford motor. The book is a great read with some valuable insights on business, ethics, managing companies.
Lee iacocca, mustang mastermind and tireless chrysler savior. Lee iacocca looks back at the 1964 sensation that was ford. Lee iacocca and his marketing team orchestrated a remarkable campaign to sell the mustang to a new and hip generation that wanted to go fast and look good doing it. Iacocca wanted the new car, which returned the mustang to its 1964 predecessor in size, shape, and overall styling, to be finished to a high standard, saying it should be a little jewel. Hidden camera investigation on what really happens to your. Lee iacocca, father of the ford mustang who later rescued chrysler.
This book, by donald farr of mustang monthly magazine, features almost everything mustang. From the shelby gt500, the super cobra jet 428, the boss 302, and the boss 429, this book spans nearly 50 years of mustang. Jul 03, 2019 50 years of mustang with lee iacocca jay lenos garage duration. Iacocca authored a number of books, tried his hand at marketing wine.
The first 50 years is a 2dvd set about the extraordinary 50year history of the ford mustang, from its creation in the early 60s to the 2015 mustang gt. Lee iacocca, mustang mastermind and tireless chrysler. In retirement, he devoted his time to the iacocca family. Shelby mustang fifty years by colin comer, hardcover barnes. Post retirement and daimlerbenz while most people believed robert lutz was the best ceo candidate, iacocca appointed robert eaton. Hes an american legend, a straightshooting businessman who brought chrys.
Not so much an autobiography but a memoir recounting about 15 years of his life. My wife has even been caught rifling through it from time to time. Lee iacocca oversaw the birth of the ford mustang back in the 1960s. So iacocca called on his friend carroll shelby and instructed him to make the mustang into a worldbeating sports car. Two phenomenally successful books and iacoccas leadership of a. Lee iacocca, star ceo who led ford, saved chrysler, has died.
Lee iacocca, the mastermind behind the ford mustang and the. The ford mustang iacocca silver 45th edition cj pony parts. Though many names are associated with the ford mustangs extraordinary halfcentury run, the irrepressible lee iacocca. Its the model designation that stamped ford as the worlds greatest production performance building and created a genre that echoes into the modern day, happy birthday mustang.
English us espanol portugues brasil francais france. Lee iacocca, the mastermind behind the ford mustang and the straighttalking captain of chryslers historic u. He created the ford mustang and the minivan, but lee iacocca was. Lee iacocca, the autoindustry titan who served as ceo of chrysler and president of ford during a nearly 50year career in the business, died at his southern california home on july 2. These gentlemen met for several months offsite in secret to come up with a youth market. Iacocca, chairman of the statue of libertyellis island. His 1984 autobiography became an international bestseller. It is the perfect addition to any shelby or mustang enthusiasts library. Lee iacocca retired from chrysler in 1992, at the age of 68, just before the companys dramatic turnaround. As the straighttalking ceo who rose to fame heading ford and saved chrysler from bankruptcy in the 1980s, lee iacocca became a corporate icon. The original ford mustang was introduced on april 17, 1964 at the new york worlds fair. Though many names are associated with the ford mustang s extraordinary halfcentury run, the irrepressible lee iacocca. Lee iacocca has 21 books on goodreads with 17880 ratings.
Lee iacocca oversaw the birth of the ford mustang back in the 1960s, rocketing the new pony car nameplate into millionunit sales territory in its initial goround and cementing its place in the. Jay lenos garage 50 years of mustang with lee iacocca tv. The title of this book is shelby mustang fifty years and it was written by colin comer, lee iaccoca foreword. Eggert ford division market research manager first suggested the mustang name as he was a horse breeder and had received a book called the mustangs 1960 as a birthday present from his wife.